GAP Selling changed everything and its even more relevant in todays market.
Buyers are trying to solve a problem.
Its just that most salespeople are not doing a great job of finding out what the problems are and their impacts and root causes.
But its more than that.
Go-to-market is evolving at an ever increasing pace and if you are not on your own journey of evolution, you will get left behind quickly.
Going Problem-Centric
When you can build your whole organization around the problems you 'Uniquely' solve in the market, from Product, Engineering, Marketing, Sales and Customer Success, you will transform your business.
This transformation will ensure you are focussed on the Customers problems and desired outcomes, rather than elevator pitches, scripts and product demos that show the prospect the world.
If your SaaS business is struggling right now, its very likely because you are using old methods in the hope they will work.
You have to evolve.
But this can be daunting.
This is why ROARR has partnered with the ASG Team to put a comprehensive package together that gets you on your journey.
Evolution starts today, please fill out the form and we will be in touch.
